Proenza Schouler Spring/Summer 2013
I came across this incredible video for Proenza Schouler's Spring/Summer 2013 Campaign video. This portrays the type of mood I hope to create with my final collection. I love the overall feel of the video and its intense focus on overly saturated graphics and morphing these together. It feels quite overbearing but it works which is what I hope to achieve with the prints I create. There is a great focus on textures and a manipulated sense of reality which directly links to the idea of illusion that I am exploring.
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